Promoting healthy behaviors and environments is central to improving population well-being. This book outlines health promotion strategies such as community engagement, education campaigns, policy initiatives, and behavior change theories. It covers program planning, implementation, evaluation, and cultural sensitivity in health messaging. Strategies for schools, workplaces, and healthcare settings are examined. The book prepares students and professionals to design and deliver effective health promotion interventions tailored to diverse populations.
Adele Marchand is a behavioral health specialist recognized for her innovative work in designing and evaluating health promotion campaigns. She brings a psychosocial lens to her programs, focusing on behavioral change, community empowerment, and culturally responsive messaging. Her recent work includes interventions in nutrition, tobacco cessation, and adolescent wellness. Adele is a sought-after speaker on participatory health strategies and continues to mentor professionals in community health promotion and program planning.